Peer to Peer (P2P) is a method of texting which allows businesses to send text messages to anyone with a mobile phone through the use of human agents. Rather than sending a bulk SMS message to thousands of text messages…
Elections are won and lost by one factor alone: how many people show up. Engaging with your base is more important than ever and with so many different avenues to do, the onus is on candidates more than ever to…
6 Tips for a Successful P2P Campaign 1. Make it easy for volunteers With any group effort, there will be times when the quality will not be the same across all your initiatives. It is important that you train your…
Elections have changed. In the past, the way you won elections was knocking door to door, handing out pamphlets and getting press. Then came the telephone, and publicly available list of landlines. Suddenly everyone had a phone in their home…